Jobs in London - Digital Marketing Coordinator • Central London

Company: Kurt Geiger

Central London

Kurt Geiger | About Us We are an inclusive, creative footwear and accessories brand powered by kindness. We want to empower our talent to be confident and true to themselves, the London way. London is our home, our heartbeat, and we draw inspiration from the energy and spirit of the city; its diversity and creativity. For over fifty years our team of in-house shoe and accessory designers have been creating authentic, distinctive designs from our London headquarters. The rainbow is our signature. It represents the good energy and love we have for our community and the many ways we collectively express our individual style. We Are One: For Love | For Diversity | For Change | For Equality | For Kindness For Freedom | For Unity Against RacismKurt Geiger DigitalKurt Geiger’s Digital Team is a leading edge, multichannel, global, fully integrated function within the business. We have built an inclusive and diverse team that operates across 4 layers of the Business: Back End Systems and Engineering; Platforms; Marketing; Customer Service. Our in-house team of over 100 Digital experts are augmented with expertise from partners across the globe to deliver the very best in Retail Technology with a firm eye on the future. We operate in a fully Agile, fast paced environment, with a strong focus on individual leadership talent and development through an integrated Excellency Framework to ensure every member of the team develops the very best leadership development for themselves whilst delivering business objectives in line with growing our Global Digital Brands. We have invested over £12m over the last few years, during the pandemic, in our Technology to future proof both our infrastructure and our thought leadership to put Technology at the heart of our Global Growth Strategy.Digital Marketing TeamWe’re a best-in-class performance marketing function with a strong track record of delivering incremental and profitable growth in customer acquisition and lifetime value. Through a combination of the latest technology, carefully curated external partnerships, and highly skilled internal talent, we continually focus on providing clear and measurable success across three DTC brands in both domestic and international markets. We strike a balanced approach to managing the details with laser focus as well as staying ahead of the curve on the macro changes effecting our industry such as changes in Privacy, Cookies and Web 3.0. In an ever-changing digital landscape, we’re perfectly positioned to capitalise on all of the new and exciting opportunities on the horizon. The RoleWe are looking for an experienced Digital Marketing professional to join our rapidly growing E-Commerce Team. Reporting to the Digital Marketing Manager, you will work alongside the Digital Marketing Assistant to deliver the campaigns and analysis of paid digital marketing for our DTC Sites. RequirementsActivationPlan, execute, and optimise digital marketing campaigns across multiple platforms & markets.Assisting in ownership of all Paid Media channels including but not limited to Google Ads, Meta Ads, TikTok Ads, Snapchat, Pinterest, Display & Youtube, Support the roll-out of promotional activity, including product launches, seasonal campaigns, and sales activations.Coordinate with the Trade, CRM and Content teams to align email, paid media, and organic content strategies.Data, Reporting and AnalysisMonitor, track, and analyse site performance metrics, campaign KPIs, and customer engagement data.Provide weekly and monthly reports with insights and recommendations to enhance digital performance.Use Google Analytics, Meta Business Suite, and other analytical tools to assess marketing effectiveness.Support A/B testing initiatives and provide data-driven insights for continuous optimisation.Future planning, research & report findings to management and leadership. The Person: Data centric with a strength and preference towards data analysis Experience in a Digital/E-Commerce Marketing role within Brand or AgencyExperience using Google Analytics, and Social Business Platforms preferableManaging and adhering to strict budgets and deadlines BenefitsCompetitive basic salaryPension and life assuranceEnviable discountsGym DiscountsSummer hours - 3pm Friday FinishHalf Day, Pay Day Friday (once per month)RetailTrust supportGP AccessSample salesAnd so much more!Our Culture We’re an energic fast-paced brand that embraces progress and strives for innovation. Hard work is rewarded with new opportunities at every level and kindness is celebrated in everything we do. Our summer working hours accommodate a healthy work life balance. Wellbeing is important to our working culture, which is why we nurture a friendly environment for talent to thrive in, alongside a vibrant social community.Our StoresThe first Kurt Geiger store opened on London Bond street in 1963. Today, our brand has global appeal and is distributed in hundreds of cities around the world. We operate over 70 stand-alone stores nationwide, including our new flagship store on London Oxford street, and in over 400 stores globally. Beyond stand-alone stores and retail pop ups, our retail partners include some of the world’s most famous department stores. We Are One: For Love | For Diversity | For Change | For Equality | For Kindness | For Freedom | Against Racism