Jobs in London - Social Media & Video Content Specialist • South West London

Company: Swoop Funding

South West London

About SwoopSwoop helps businesses across the globe access funding and savings with speed and simplicity. Our award-winning platform connects SMEs to finance and cost-cutting solutions so they can grow faster.Now, we’re looking for a creative visual storyteller and social content editor to help us bring our platform to life—telling the weird and wonderful stories of the businesses we work with, showcasing real use cases, and scaling our reach through short-form video and platform-first storytelling.About the RoleWe're on the hunt for a video-first content creator who can edit, schedule, and publish standout videos for TikTok, Instagram, LinkedIn, and YouTube Shorts. You’ll be the team’s go-to person for high-impact, high-quality visual content that builds brand love, drives engagement, and grows the long-term video content strategy for the business.You’ll work alongside our Global Campaigns Manager, in our fun CampaignCreators team, to deliver a video-led content calendar of business storytelling and funding education—while also contributing to wider content ideation, social media strategy, and reporting.If you live and breathe social trends, community engagement, obsess over video editing transitions, and know how to grow a brand from 2k to 50k+ followers, we want to hear from you.Key Responsibilities Video Creation & Editing (Primary Focus)Edit short-form videos for TikTok, Instagram Reels, LinkedIn, and YouTube ShortsTransform raw footage into polished, platform-optimised content with strong hooks and visual flowResearch and implement new trends, transitions, captions, and storytelling formats to boost watch time and engagementCollaborate with internal stakeholders to storyboard and shape compelling narrativesUse AI tools and creative software to speed up editing workflows and elevate production qualitySocial Media Management (Primary Focus)Own and execute the day-to-day social media calendar across multiple platformsWrite, schedule, and publish platform-native copy, captions, and hashtags that align with our tone and audience.Monitor trends, formats, and audio clips to jump on relevant cultural moments and drive visibilityBrand Content & Support (Secondary Focus)Be available to contribute to wider content and design assets such as emails, leaflets, PDFs, and other campaign deliverablesEnsure all visual and written content is on-brand and tailored to the audience and channelPerformance & Growth (Secondary Focus)Track, report, and visualise content performance across all channels (reach, engagement, views, ROI)Work with the Global Campaigns Manager and Head of Search to build dashboards in HubSpot, Google Analytics (or similar tools) to measure impactContribute to content-driven retargeting strategies that nurture users through their journeyPartner with SEO and Paid Media teams to align content with CRO, landing page performance, and campaignsSuccess MetricsLead Generation – Number of leads generated through social and content-driven campaignsRevenue Impact – Revenue attributed to content (tracked via HubSpot/CRM)Engagement Growth – Social media reach, shares, comments, and interactionsRetargeting Performance – Conversion rates from content-based retargetingContent Calendar Execution – A well-organised, consistently updated calendarTeam Collaboration – Strong partnership with internal stakeholders and your direct reportData-Driven Storytelling – Frequency and quality of content informed by internal insights What We’re Looking ForProven experience in revenue-driving content creation, preferably in B2B, fintech, or SaaSDeep understanding of social platforms and what performs on eachStrong video editorial skills, writing, and briefing.Experience using or knowledge in tools like HubSpot, Slack, Canva, Figma, ChatGPT or other creative/AI softwareA self-starter with the ability to work cross-functionally, globally, and manage multiple projects.Someone who thrives in a fast-paced, collaborative, creative team environment