Jobs, fresher vacancy - Performance Media Manager - Topshop/Topman • UK

Company: ASOS

UK

Job DescriptionWe are seeking an experienced and innovative, fashion-loving Performance Media Manager to lead, drive, and execute our Paid Media strategy across PPC & Paid Social to build long-lasting brand excitement, customer acquisition and loyalty for the iconic TOPSHOP/TOPMAN brands. In this newly created role, you will work to ensure best in class deployment of paid media campaigns across different channels to reflect TSTM’s investment strategies across lower-funnel KPIs as well as playing a pivotal role in developing best practices for the evolving full funnel marketing vision across existing social platforms – Facebook, Instagram, Snapchat – and new platforms – TikTok, Pinterest, Twitch & beyond.What You'll be Doing...Design and execute robust media experiments to unlock incremental growth and strengthen mid and upper funnel performance across Paid Social and PPC.Develop and scale best-in-class media practices across established and emerging platforms including Meta, TikTok, Pinterest, and Twitch, ensuring brand messaging is impactful and relevant across all stages of the customer journey.Collaborate cross-functionally with creative, product, trading, and insight teams, ensuring Paid Media is aligned with brand strategy and commercial priorities.Establish and evolve best practices for paid social, including organic boosting and new channel testing, to ensure brand messaging resonates across diverse customer touchpoints.Build and nurture relationships with key platform and tech partners, staying ahead of industry trends and ensuring our approach remains innovative and effective.We believe being together in person helps us move faster, connect more deeply, and achieve more as a team. That’s why our approach to working together includes spending at least 3 days a week in the office. It’s a rhythm that speeds up decision-making, helps ASOSers learn from each other more quickly, and builds the kind of culture where people can grow, create, and succeed.