Jobs, fresher vacancy - Product Marketing Director • UK

Company: HICX

UK

HICX is a leading worldwide provider of enterprise SaaS solutions for digital supplier management. Learn more about HICX. HICX helps Global 5000 companies to organize and manage their supplier data.The HICX Supplier Management platform enables businesses with thousands of suppliers to efficiently on-board and manage the end-to-end lifecycle of all suppliers, and to find, re-use and maintain supplier data and information across any spreadsheet, app or system. High quality supplier data is essential to digital transformation and the key to becoming customer of choice for all suppliers. Some of the world’s largest companies, in a wide range of industries, trust HICX for the management of their supplier data; these include BAE Systems, Mondelez, Baker Hughes and EDF Energy. RequirementsProduct Positioning & MessagingDefine and refine HICX's positioning in the competitive supplier management landscapeDevelop compelling messaging that differentiates our platform from competitorsCreate value propositions tailored to different buyer personas across enterprise organisationsOwn competitive intelligence and win-loss analysis programs to continuously sharpen our market position Go-to-Market Strategy & ExecutionPartner with sales leadership to develop and execute GTM strategies for new product launches and market expansionBuild sales enablement materials including pitch decks, battle cards, ROI calculators, and MEDDIC-aligned toolsDevelop customer evidence programs including case studies from key accountsDesign and implement pricing and packaging strategiesEnable our growing sales organisation with tools and training to effectively articulate value throughout enterprise sales cyclesSupport demand generation and content marketing campaigns. Market Intelligence & StrategyConduct market research to identify trends in supplier management and procurement technologyAnalyse customer needs across different industries and geographiesProvide input on product roadmap based on market demands and competitive dynamicsTrack and report on key metrics including pipeline contribution, win rates, and competitive displacement Cross-functional LeadershipCollaborate with product management to ensure market requirements inform product developmentPartner with the BDR function to improve outbound messaging and targetingWork with professional services to identify upsell opportunities and improve services marginsSupport customer success in developing expansion strategies within existing accountsBenefits8+ years of product marketing experience in B2B enterprise software, preferably in procurement, supply chain, or ERP-adjacent technologiesProven track record of driving revenue growth in companies targeting Global 5000 enterprisesExperience with complex, high-ACV enterprise sales cycles Strong understanding of SaaS metrics including CARR, Rule of 40, and pipeline coverage ratiosDemonstrated success in competitive positioning and displacement strategiesExperience working with PE-backed software companies and understanding of growth expectationsFamiliarity with AI tools for product marketing or competitive intelligenceExcellent communication and presentation skills.Strategic mindset with a focus on execution. Benefits:UK:Performance based pay tied to revenue and growth targetsWork from anywhere within UK - we are a fully remote company. We have a London Office for UK-based employees who wants a change of scenery. Private health insurance. Flexible PTO - We offer 25 days of paid holiday per year + England Bank Holidays. Connect and socialize with the team during our company socials and off-site events. Competitive Pay and Benefits package include equity. Work with a diverse, international team. Apply for this jobHICX collects and processes personal data in accordance with applicable data protection laws. If you are a European Job Applicant see the privacy notice for further details.HICX does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.