Jobs, fresher vacancy - Director of Marketing & Communications • UK

Company: Hayfin Capital Management

UK

Hayfin is seeking a Director of Marketing & Communications to both shape and execute our global strategy. This senior role will enhance brand positioning, deliver commercial impact, and ensure consistent messaging across all channels and regions.Reporting into the Partner Solutions team and working closely with senior leadership, the position oversees brand, digital, content, and both external and internal communications to support the firm’s growth and client engagement goals. Key ResponsibilitiesStrategic LeadershipDevelop a clear and differentiated value proposition that supports fundraising, client engagement, and brand reputationAdvise Executive Committee and senior leadership on marketing, communications, and executive visibilityGuide a global marketing function ensuring strategic alignment while remaining actively involved in delivery and executionBrand and Market PositioningLead the development and delivery of multi-channel campaigns that reinforce Hayfin’s positioning and commercial prioritiesOversee all brand, digital, and media activities, ensuring consistency of tone, design, and message globallyManage external agency relationships to deliver measurable outcomes and strong ROIContent and Thought LeadershipDevelop and execute a thought leadership program that highlights Hayfin’s expertise and perspective across private marketsLead the creation and distribution of high-quality, insight-led content that engages institutional audiences and reinforces the brand narrativeOversee content strategy, production, and design, ensuring complex ideas are communicated clearly and effectively through digital channelsInternal Communications and CultureOversee internal communications across the firm to foster a strong culture, enhance engagement, and ensure alignment with strategic goalsGovernance, Budget, and MeasurementOwn the global marketing budget whilst leveraging data-driven insights and reporting to measure performance and inform decision-making.RequirementsKey Qualifications and ExperienceSignificant marketing and communications leadership experience, ideally within Private Credit/Equity, financial services or alternative asset managementProven ability to design and deliver global marketing strategies that drive measurable commercial outcomesDemonstrated experience in developing and executing thought leadership and client communication that strengthen brand visibility and engagementProven success in planning and delivering large-scale events to support business development and relationship managementExceptional writing, editing, and storytelling skills, with the ability to craft compelling narratives for senior audiencesTrack record mentoring high-performing teams and managing external agencies across multiple geographiesExperienced in digital marketing to boost engagement and visibilitySkilled in stakeholder management and executive communication, with credibility at C-suite level Personal AttributesStrategic yet hands-on: a pragmatist who balances vision with execution and is comfortable rolling up their sleeves when needed, as part of leading a team of 5Collaborative and approachable, able to build strong relationships and work effectively across all levels and functions of the firmAptitude to coach and develop team members, fostering a culture of high performance and continuous improvementCreative and strategic thinker, bringing fresh ideas and a proactive approach to problem-solving