Jobs, fresher vacancy - Marketing Manager (Digital Focus) • UK

Company: New Age Publishing Ltd

UK

Company and Role:We are seeking a talented and proactive Marketing Manager to lead the growth and visibility of two major brands in the New Age/Spirituality space: Lynne McTaggart and Time-Light. The main focus of the role will be driving acquisitions and revenue, while also combining strategic planning, digital marketing expertise, and team leadership to deliver both brand awareness and measurable results.A good knowledge of social media advertising, including LinkedIn, is important, and a working knowledge of WordPress, Kajabi, and our ESP is desirable.The position allows for three days a week working from home and two days in our Putney flexi-office space. The salary range is £40–45,000.Key ResponsibilitiesBrand Awareness & Growth:Develop and implement marketing strategies to increase recognition and credibility of both brands.Grow audiences via social media, email, partnerships, PR, and content campaigns.Revenue & Conversion:Plan and execute campaigns that drive course/event registrations, subscriptions, and B2B client acquisition.Optimise marketing funnels for both consumer and B2B audiences, including campaigns targeting the US market to maximise conversions and sales.Measure campaign performance and make data-driven adjustments to maximise ROI.Digital Marketing & Paid Campaigns:Manage paid advertising across Facebook, Instagram, LinkedIn, Google Ads, and other relevant platforms.Oversee SEO, content marketing, email marketing, and lead generation campaigns.Develop and implement strategies that balance awareness campaigns with direct-response, conversion-focused initiatives.Content & Copywriting:Write or oversee compelling copy for email campaigns, social media, landing pages, paid ads, and B2B outreach.Ensure all content aligns with brand voice, engages target audiences, and drives conversions.Collaborate with the graphic designer to produce integrated, high-quality marketing assets.Team Leadership & Collaboration:Manage a Senior Marketing Executive and provide direction to a graphic designer.Mentor team members and provide strategic guidance on campaigns and brand initiatives.Work closely with the founders on the marketing plans and executions.Innovation & Best Practices:Identify and implement new marketing channels, opportunities, and partnerships.Stay current on digital marketing trends, tools, and best practices Skills & Experience Required:3–5+ years of marketing experience with proven digital marketing success.Strong understanding of both B2C and B2B marketing.Experienced in paid social campaigns, Google Ads, email marketing, SEO, content marketing, and conversion optimization.Strategic thinker with experience building annual marketing plans.Experience managing or mentoring marketing team members.Data-driven and analytical, comfortable measuring and reporting campaign ROI.Hands-on copywriting skills or experience directing copy creation.Experience with ESPs, CRM platforms, and website management. Benefits:Hybrid working – two days in the office, three from homeCo-working office based in PutneyDog-friendly officeWeek off at Christmas20 days holiday (excluding bank holidays)Paid Private Health InsurancePension Plan