Jobs in London - Contract- Lead Generation Specialist • Central London

Company: Sphere Digital Recruitment

Central London

Identify segments within the target market that hold purchasing influence, grouping them by role, interests, and intent signals. Develop or oversee the development of branded content designed to encourage these audiences to express interest in the client's technology or software solutions. Set up and deliver outreach workflows using the tools currently available to the client, such as Dynamics 365 marketing features, Outlook, and LinkedIn Sales Navigator. Monitor and optimise these communication journeys, nurturing prospects to validate decision-maker status, build intent, and provide qualified leads to the client. Collaborate with copywriters and designers to produce any required campaign assets. Work alongside the client's data and CRM teams to enhance segmentation and targeting. Coordinate with the client's wider marketing functions including organic and paid media when additional channel support will improve campaign results. Engage with the client's customer success or account-servicing teams as needed to ensure expectations remain aligned. Produce weekly reports outlining key performance metrics and campaign progress. Attend the client's office periodically to establish strong working relationships and maintain effective processes; the specific schedule will be agreed. Sphere Digital Recruitment is acting as an Employment Business in relation to this vacancy.