Вакансия • Business Development Manager (Kazakhstan Market), Алматы
Key Responsibilities:
Market Entry & Expansion:
- Develop and execute market entry strategies for the Kazakhstan market.
- Assess market potential, identify key regions, channels, and growth opportunities.
- Identify and build strategic partnerships with local distributors, wholesalers, and retail chains.
Sales Strategy & Execution:
- Build and manage the commercial model (pricing, distribution, marketing).
- Achieve KPIs related to sales volume, market penetration, point-of-sale coverage, and revenue.
- Lead negotiations, close contracts, and ensure compliance with agreed terms.
Market & Competitive Analysis:
- Monitor competitive landscape, consumer trends, and local preferences.
- Adapt product and marketing strategies based on local insights.
- Provide regular reporting and propose development plan adjustments as needed.
Channel Development & Retail Presence:
- Develop multiple sales channels: traditional retail, modern trade, e-commerce.
- Ensure product availability and visibility: listings, merchandising, in-store promotions.
- Oversee planogram compliance and in-store execution standards.
Operational & Cross-Functional Coordination:
- Work closely with logistics, marketing, procurement, and finance teams.
- Participate in local trade shows, industry events, and meetings with key partners.
- Manage the regional development budget efficiently.
Qualifications:
- Minimum 3 years of experience in business development and sales in Kazakhstan, preferably in FMCG, fresh food, or consumer goods.
- Proven track record of launching brands and working with key distributors and retail chains (e.g., Magnum, Small, A-store, etc.).
- Strong knowledge of regional logistics, consumer behavior, and market specifics.
- Excellent strategic planning, negotiation, and relationship management skills.
- Bachelor' s degree in Business, Economics, Logistics, or a related field.
- Fluency in Russian and Kazakh proficiency in English or Chinese is a plus.
- High mobility and willingness to travel extensively within Kazakhstan.
ПОДЕЛИТЬСЯ
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