Работа в России, вакансия - Brand Manager (Consumer Products Division) • Алматы - id327

Responsibilities:

• Orchestrate the launches and push growth of pillar products using their own product, market and consumer expertise, to contribute to continued growth for the brand and the consumer relationship.
• Collect and analyze consumer and market insights and competition strategies to make recommendations to management
• Implement new launches, maintain growth in pillar products and animate core catalog
• Propose and monitor marketing mix strategies (IMC/360/Digital/Retail) to build integrated, engaging consumer brand experiences
• Adapt communication material (imagery, digital, point of sale)
• Mobilize and work with other departments (sales, logistic, education, etc. ) and partner agencies to build broader business strategy meet the deadlines
• Make recommendations to management on the category based on own expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)
• Effectively prepare clear messages for senior management
• Make recommendations on media, implement media and promotion plans and ensure implementation of trade marketing plan.

• Higher Education
• Experience in brand marketing in international FMCG company
• Drive for results
• Attention to Details
• Planning.